Launch of a first of its kind AI era Student Challenge designed to transform purpose into measurable career signals
- Strategic partnership between VOCATING and Planetir combining Human Agency infrastructure with a global purpose driven ecosystem
- Partnership integrates RedPill, The Board Whisperers, and Contexis to enable real world challenges, leadership insight and scientific measurement
- Pilot cohort of 50 to 75 participants to generate the first dataset linking identity, behaviour and career outcomes in the AI economy
Geneva, Switzerland – 14 April 2026: Artificial intelligence is not only disrupting jobs, it is fundamentally reshaping the career model. Entry-level roles are disappearing, career paths are no longer linear, and individuals are increasingly economically un-positioned rather than unemployed. At the same time, traditional education systems are not designed to translate purpose into profession, leaving a growing gap between identity and economic value creation.
In response, VOCATING and Planetir today announced the launch of a pilot Student Challenge in which participants work on real-world problems to demonstrate their capabilities through collaboration. The initiative addresses the gap between education and employment by enabling individuals to translate identity, purpose and action into measurable career signals.
The initiative brings together an ecosystem of partners. Planetir and VOCATING combine ecosystem-level collaboration with individual-level execution, bridging the gap between purpose discovery and measurable economic outcomes. RedPill provides the challenge platform and university network, translating participant performance into employability data and career signals. The Board Whisperers contribute leadership insight and systems thinking, while Contexis, in collaboration with researchers at the University of Cambridge, supports measurement and validation of outcomes.
The Student Challenge is built around a simple idea: the best way to understand what you are good at, and prove it to others, is to work on real problems that matter. Participants collaborate in teams, solve real-world challenges, and what they produce becomes their track record.
Participants will:
- Complete a 21-day guided transformation programme based on the vocating methodology
- Work in teams on real-world challenges
- Design solutions applicable within universities or early-career environments
- Build a track record of tangible outputs and validated capabilities
Rather than focusing on theoretical learning, the challenge enables participants to generate real evidence of what they can do, creating a new form of career signal beyond traditional credentials.
The challenge concept is framed around the theme “The Future of Work is Purpose”, inviting participants to design solutions that can be scaled across universities and early career ecosystems.
Through this approach, participants move beyond theoretical learning to generate tangible outputs and measurable indicators of capability, direction and impact. This represents a shift from career guidance to career execution, and from static credentials to dynamic signal generation.
Florian Kemmerich, Founder of VOCATING states:
“We are witnessing the collapse of the traditional career model. The real issue is no longer employment, but economic positioning. In the AI economy, identity becomes the most valuable asset, and human agency the mechanism through which it is translated into value.
This initiative is the first applied test of a system where purpose is not only discovered, but measured, validated and connected to real opportunity.”
Daphne Laan, Founding Partner of Planetir mentions:
“At Planetir, we are building the foundational infrastructure for collaboration in a fragmented world. The challenges we face today cannot be solved in isolation, they require connected ecosystems that combine people, knowledge and action. This collaboration brings that vision to life. By combining Planetir’s ecosystem platform with VOCATING’s execution layer, we enable individuals not only to discover their purpose, but to activate it through real world collaboration, learning and measurable impact.”
The pilot will launch with an initial cohort of 50 to 75 participants and will generate the first structured dataset linking identity, behaviour and career outcomes in the AI economy. Insights from the pilot will inform a broader rollout and contribute to a growing body of research on the role of human agency in workforce transformation.

About VOCATING
VOCATING is a Geneva based agentic AI platform building the world’s first “Human Agency Operating System”, enabling individuals and organisations to convert identity into measurable economic value in the age of artificial intelligence.
Built on the published “On Vocation” (Routledge) methodology, which introduces a structured seven step process to align purpose with profession and measurable impact, VOCATING enables users to move from uncertainty to validated economic positioning through identity driven experimentation and real-world signal generation. By focusing on execution rather than guidance, VOCATING creates a new category of Human Agency Infrastructure, capturing how individuals translate intention into outcomes and forming the foundation for how people learn, work and create value in the AI era.

About Planetir
At Planetir, we envision a world where people and planet thrive in harmony.
Planetir is building an AI powered ecosystem platform to connect people, wisdom, capital and opportunity, enabling communities worldwide to act and grow. Through its pillars of connection, learning and action, Planetir enables individuals and organisations to deepen connection and grow capabilities to support the transition to a more regenerative way of living and working. At the core of the platform is Merlin, an agentic AI guide that facilitates meaningful connections, knowledge exchange and collaboration across boundaries and siloes.
Media Contact
Impact&Influence: hello@impactandinfluence.global
VOCATING: Florian Kemmerich, florian@vocating.ai
Planetir: Daphne Laan, daphne@planetir.org
